Beauty is in the Eye of the Beholder

By Heather Woolery-Lloyd

After a little hiatus, it is time to start blogging again.

This year, I wanted to continue to focus on beauty and skin care. I will start Beauty Tuesday’s to talk about fun and interesting things happening in the beauty world for women with multi-hued skin tones.

I recently read an article in Allure’s March issue which I found absolutely fascinating. They did a survey on “What’s Beautiful Now” and found that America’s perception of beauty has changed in the last twenty years. When the survey was originally done, the beauty icon most people chose was Christie Brinkley. Now twenty years later, Angelina Jolie with her dark hair and full lips topped the list.

In addition, when given pictures of models of various ethnicities, most participants chose the dark haired Latina model as the most attractive. The male model with the most votes was of Indian descent. It makes me think about how much America’s view of beauty has changed. Twenty years ago there were few, if any, models with multi-hued skin tones in magazines and on TV. These changes in the perception of beauty may be, in part, due to the changing demographics of the United States. By 2050, researchers predict that close to 50% of the United States will be comprised of people of color.

I think it is wonderful that women of all skin colors and ethnicities are now considered beautiful. The great news in skincare is that this shift will likely increase research in the areas that were previously neglected such as hyperpigmentaion. I am looking forward to new and exciting research in skincare and hair care for women of color. I, OF COURSE, will keep you all posted on what’s new in the upcoming year!

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